Survey on Animation (2024)

The “Survey on Anime (2024)” was conducted among men and women aged 20-69 nationwide. In recent years, anime has grown to become a major national content, and is actively expanding overseas. For this survey, we asked about “average monthly viewing time”, “means/media of viewing”, “favorite anime”, “favorite anime genre”, “recommended anime among those recently viewed”, and “recommended voice actor”.

Survey Result Topics

The average duration of anime viewing per month was 27.1% for “less than 1 hour” and 33.4% for “more than 1 hour” viewing.

Males and younger age groups spend more time watching anime. ＜Figure 1＞

"TV real-time broadcasting" and "pay video distribution service" were the top two means/media for viewing anime, at 56.7% and 48.8%, respectively.

There were differences in viewing methods and media by age group, with 66.7% of those in their 20s selecting “pay video distribution services” and 80.4% of those in their 60s selecting “real-time TV broadcasts. ＜Figure 2＞

The top anime that respondents would like to see was “works in my favorite genre” at 52.3%. This was followed by “Anime I liked in the past” at 40.9% and “Anime adaptation of something I read and liked in manga” at 39.0%, indicating that commitment to a genre and known works motivate respondents to watch anime.

Those in their 20s ranked “things that were talked about on SNS” in fourth place, showing a tendency to be more interested in popular anime than other age groups. ＜Figure 3＞

The top favorite anime genres were “Mystery/Suspense,” “Action/Battle,” “Everyday/Leisurely,” and “Comedy/Gag.

The top male category was “Action/Battle,” while the top female category was “Everyday/Leisurely. ＜Figure 4＞

Recommended anime included “Demon Slayer”, “Detective Conan”, “One Piece”, “My Star”, and “That Time I Got Reincarnated as a Slime”. Some respondents commented that the foreshadowing was interesting to watch, the story was not monotonous, and that the story made them think.

＜Figure 5＞

Many of the guessed voice actors were names of people who are also actors or singers or who have appeared in TV shows.

＜Figure 6＞

Survey Item

□Attribute Question
□Average hours of anime viewing per month
□Means/media of viewing anime
□Anime that you want to watch
□Genre of anime you like
□Recommended anime that you have watched recently
□Suggested voice actors