Cross Marketing HOMEStrengths of Cross Marketing

Strengths of Cross Marketing

Partnering for your best decisions.

Everything we do is for our clients’ best decisions.

Some clients launch new products based on our research findings.
Some revise their advertising strategies inspired by our proposals.
At Cross Marketing, the services we provide serve as essential tools for our clients to make informed and confident decisions.
That’s why we are always in pursuit of The Best—for each and every one of our clients.

Starting with marketing research, Cross Marketing continues to innovate and expand, aiming to deliver a broad range of marketing services.

As a trusted partner and a comprehensive marketing services professional, we are committed to working alongside our clients to find the best path forward—together.

Data Marketing & Insight Domain

With one of the largest analytics organizations in Japan, we provide consulting services based on the discovery, analysis, and understanding of consumer insights. Utilizing one of the largest panel networks in Japan, we effectively collect and analyze consumer data. We provide solutions to meet diverse marketing needs.

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marketing research

data marketing

Global Research

self-directed research

academic research

See all support areas

Digital Marketing Domain

Based on "data" and "customer understanding," we support the execution of marketing measures in a wide range of areas, from digital media and promotions to system solutions.

Research Projects
with leading global companies

10000＋per annum

Clients

5000＋

across various industries, including corporations,government agencies, and academic institutions

One of the Largest in Japan
A survey panel of

12.85M

panelists as of January 2025

Trusted in many research papers
Proven in Academic Research

8,600＋

studies using our data

Overseas Surveys
through cooperation with overseas branches

1,000＋

Companies using our
self-directed research tools

8,000＋

Offline Research Projects
with leading global companies

2000＋per annum

Research Analysts

300＋

Including who are multilingual

Global Research Offices

JPN&10+

countries worldwide

One of the Largest Panel in Japan
Number of Panelists

Approx.12.85 million

*As of January 2025

Panel detail information
Creating a database with specific themes

Specialty Panels

Research available in over 85 countries

Overseas Research Panel

Manufacturer (food, soft drink, etc.)

Concept acceptability study for new flavors
New Product Tasting Evaluation Survey

Manufacturer (alcoholic beverages and tobacco)

Frequency of Alcoholic Beverage Consumption Survey
Survey on office smoking environment

Manufacturer (scientific, textile, pharmaceutical, cosmetics)

Fashion Brand Awareness Survey
Naming survey on skin care cosmetics

Manufacturer (electrical products, PC/mobile phones, games)

Market research on where to consider purchasing a PC
Survey of Dormant Mobile Phone Users

Manufacturer (Automotive)

Campaign Effectiveness Measurement Study on TV Commercials
Customer Satisfaction Benchmarking Survey

Distribution (wholesale, retail, mail order)

CVS in-store flow line survey
Mail Order Site Usage Survey

Energy (electricity, gas, oil)

Survey on Image of Talent Used in Commercials
All-Electrification" Evaluation Survey of Rental Housing

Construction, Real Estate & Housing

Experimental study of a voice guidance system using cell phones
Questionnaire Survey on Expressway Toll Price Reduction

Finance, insurance, securities

Credit Card Usage Survey
Website usability studies

Newspapers, broadcasting, publishing

TV commercial preview style survey
Corporate Image Survey

advertising company

Effectiveness measurement study of new product announcement commercials
Questionnaire on media contact

Various organizations and educational institutions

Survey to understand the needs of potential university applicants
Survey of Parents' Perceptions of National University Corporation

Research firms and institutions

Surveys to ascertain workers' attitudes
Survey to determine fast food usage

Government agencies, government corporations

Eye tracking study on election posters
Survey on Life Design and Residential Life

Medical

Cancer Surveys
Survey of treated patients for physicians

Full support system and speedy delivery

We assign a dedicated specialist with a proven track record and a deep understanding of marketing research. We can provide full service as well as support only where necessary to meet your marketing challenges.

For Online Survey Minimum 2 or 3 days to delivery

hearing

Research planning and design

survey implementation

Delivered raw data and GT table

Deliver cross tabulation tables and reports

discussion

Full Support Available: From around 2 weeks and up.

Dedicated Interviews

Hatsudai Opera City Tower 24F

Keio New Line (direct connection to Toei Shinjuku Line)
Direct connection from Hatsudai Station East Exit

Interviews
Room F

Interviews
Room H

CLT only

Hatsudai Research Center 1st floor

Keio New Line (direct connection to Toei Shinjuku Line)
1 min. walk from South Exit of Hatsudai Sta.

CLT
Room A

CLT
Room B

CLT
Room C

CLT only（Supports cigarette smoking)

Awajicho Research Center 1F

Ogawamachi Station on the Toei Shinjuku Line and Awajicho Station on the Tokyo Metro Marunouchi Line, 3-minute walk from Exit A2

CLT (Cigarette smoking rooms)

mirror room

interview room

monitor room

Do you have a business enquiry?: Document Request Contact Us

Strengths of Cross Marketing

Partnering for your best decisions.

Everything we do is for our clients’ best decisions.

Cross Marketing Support Areas